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Massage Therapy Mission Statement
Your massage therapy mission statement is your statement of purpose. It should be short and to the point, much like your
massage therapy vision statement.
Your statement expresses why your business exists and how it can benefit other people. That's right! The emphasis is on helping others and not your bank account. Do the right thing and the money will follow.
Don't get me wrong. Your mission should not conflict with your needs as a business owner so you will be making a living once you secure enough clients. Just don't focus on making a profit, instead of on the people who need your help.As a massage therapist, you are a helper, a healer, and your focus should be on how you can give help and hope to your clients. If you enjoy serving and taking care of your clients, then your clients will take care of you by giving you good tips, by giving you repeat business, and by referring their friends, family members, and coworkers.
For instance, you could say,
"To provide professional, top-quality table and chair massages to relieve pain and to promote relaxation to others to help make their lives better."
Go ahead. Give it a try and see what you can come up with.